INTRODUCTION
After cloud-based SaaS distribution, social CRM is expected to become the next most sought after functionality in the market due to changing consumer dynamics. With the advancements in various other technologies, the future of customer relations management market size will play a pivotal role in companies’ growth bandwagon.
“In Optical CRM, we have focused on customer data management and eye testing prescription record management so as to nurture and build relationships with customers. There are features such as reminders and alerts which help stores to gain recurring business from their customers. Also, we have a unique feature to search and view customer history with just one click,” highlights Bipin G Patel, Founder & CEO at DNB MULTIAPPS LLP.